Chelsea Offiaeli
Social Media & Digital Content
ABOUT
"You can't be what you can't see."
- Marian Wright Edelman
These words shape who we become. Yet mainstream media and brands continue to tell a one-dimensional story about what's possible for far too many of us. I've built my career on rewriting that narrative, using social media and digital content to amplify stories that rarely make it into the mainstream.
We know that representation matters. When we see ourselves reflected in culture, in brands, in media, we start believing what's achievable for us. I've made it my mission to bridge overlooked voices and established brands, creating platforms where diverse communities are authentically centered.
SKILLS & EXPERTISE
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My recent work experience focuses on Social Media and Digital Content for global brands. I specialize in web content and social media branding across TikTok, LinkedIn, X (Twitter), Instagram, Facebook and YouTube—strategically embedding brands within cultural conversations to build authentic affinity and deepen audience connection.
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I bring a Program Management approach that balances creative ambition with operational rigor: leading teams, streamlining workflows, and managing client-agency relationships to keep national ad campaigns and activations efficient and aligned.
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As a Creative Copywriter for social media, websites/blog content, and integrated marketing campaigns, I develop messaging that resonates with diverse audiences. My work increases brand affinity by centering culture, identity, and authentic storytelling.
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My background in Women, Gender, and Sexuality Studies and African American Studies enables me to navigate cultural nuance, authentically connect with diverse global communities, and connect brands with historically overlooked audiences.
WORK EXPERIENCE
Content Manager
Stearns Bank N.A.
St. Cloud, MN
2024 - Present
Marketing Associate
Ogilvy
Chicago, IL
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Social Media Marketing Strategist
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Diversity, Equity & Inclusion Associate
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Associate Account Executive
2022 - 2024
Communications Associate
Harvard College Communications
Cambridge, MA
2020 - 2022
EDUCATION
Harvard College
Bachelor's Degree in Studies of Women, Gender, and Sexuality & African American Studies
Cambridge, MA
Awards & Leadership
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Stearns Bank Gold Standard Owner Award
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Harvard Athletics Director's Award
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Harvard College Department of African & African American Studies, W.E.B. Du Bois Award
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Co-Lead of PRIDE @ Ogilvy Chicago
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Founding Committee Member of Harvard Track & Field Anti-Racist Education Committee